Unlocking the potential of Māori land by advancing new production systems and market opportunities, using a mātauranga-centred framework
Project Details Ngā taipitopito
Collaborators Ngā haumi
Amokura Iwi Consortium | FoodLadder Australia | Manaaki Whenua Landcare Research | Māori Maps | Massey University | Oromahoe Trust | Scion | Statistics New Zealand | Te Hiku Iwi | True North Research | University Of Auckland | University Of Otago
Many Māori groups are facing unprecedented levels of economic development through Treaty of Waitangi settlements and new entrepreneurial ventures. Māori cultural attributes are increasingly valued by consumers in some export markets; some estimates suggest the potential for adding value is $8 billion over 10 years.
However Māori agribusiness is complex. Land managers must ensure the cultural and environmental health of their whenua (land), while unlocking its economic potential to support its tangata whenua (people) – including descendants who now live elsewhere and may not be attached to or involved in their lands.
Mauri Whenua Ora researchers collaborated with Taitokerau (Northland) land entities, hapū and individuals to co-develop a range of models responsive to diverse needs and interests. These models include the Te Hiku Platform, a multi-tribal economic platform, and Pā to Plate, a social innovation economy model which connects hua (produce and resources) from ancestral lands with descendant markets.