New Zealand is great at producing food. And we’re getting better at doing it sustainably. So how can we capture that value and be rewarded for even more sustainable practices? This video introduces and summarises value chains research from the Rewarding Sustainable Practices programme, and intruduces The Value Project, which explores how Aotearoa New Zealand can generate greater returns from sustainable production.
Source: Creating Value for New Zealand Agri-food Exports: Moving from supply chains to value chains. Tiffany McIntyre, Caroline Saunders, Peter Tait, Paul Dalziel, John Saunders, Meike Guenther, Tim Driver and Paul Rutherford. Presentation, April 2022.