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Shared Values // The Value Chain Compass

Collective values, in both senses of the word ‘value’, act as glue in a value chain. Unless the value chain is able to create and…
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Incentives // The Value Chain Compass

As the name suggests, a value chain involves a series of linkages between the producers at one end of the chain and the final consumers…
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Consumer Focus // The Value Compass

The price final consumers are willing to pay drives all value in the value chain. Hence, a value chain needs to understand how different groups…
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Chain Leadership // The Value Chain Compass

A key responsibility of governance is chain leadership. Typically, one of the partners in the value chain acts as chain champion. The chain champion has…
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Scale // The Value Chain Compass

In the research programme’s case studies of emerging value chains, scale was one of the key decisions that had to be made by the chain…
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Product Quality // The Value Chain Compass

Consumers pay a premium for a product only if they value it as a quality product. Quality begins with characteristics such as appearance, taste and…
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Risk // The Value Chain Compass

All commercial enterprise involves a degree of risk. In the food and fibre sector, there are specific challenges related to the chain’s continuity of supply.…
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Value Co-Creation // The Value Chain Compass

A feature of food and fibre value chains is that creation of value for consumers requires collaboration among the partners of the chain. There is…
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