Information Type Hero Video
Paul Sutherland

You are here: Home ­ Resource Finder ­ Interactive Tool ­ Kiwifruit in Shanghai, China

Kiwifruit in Shanghai, China

Online tool to access and analyse results of a survey of kiwifruit consumers in Shanghai about their consumer behaviour, preferences, technology use, understanding of Māori enterprise, and country of origin preferences.

Source: Consumer insights and willingness to pay for attributes: Kiwifruit in Shanghai, China. Tait, Peter R.; Rutherford, Paul; Driver, Tim; Li, Xuedong; Saunders, Caroline M.; Dalziel, Paul C.; Guenther, M. (Lincoln University. AERU, 2018-06)

Projects which produced this output

Scroll to Top