Rethinking the Whenua Around our Cities Could Help Turn the Table on our Food Crisis
By making the fertile land surrounding our cities more sustainably productive, we can improve our food, housing and wellbeing all at the same time. As…
CONNECTING FOOD,
LAND & PEOPLE
Farming for Good is a research collection that explores our sense of connection with farming in Aotearoa New Zealand.
It's about supporting everyday people and leaders across our communities, farming sector and government, to build trust in our food and farming system.
E hara taku toa i te toa takitahi, engari he toa takitini
The success should not be bestowed onto me alone, it is the success of a collective
The Big Picture
To explore Farming for Good, use the diagram below to find the research or case-study that matters to you.
The Food & Farming People’s Panel
Everyday New Zealanders discuss the food & farming issues that matter.
Research Library
Showing 1 - 9 of 31 results
Summary
Technical Report
Partnering for Change: Pilot and replicable model
This project provides evidence that physically connecting urban consumers with farmers and growers can positively influence beliefs and attitudes of all involved parties and as a…
Video
Diverse Experiences of Farming – video
Massey University surveyed and interviewed over 1300 New Zealanders, and asked them – urban and rural people – what they really think about farming. The…
Journal Article
Housing and Food Production: Resident and Grower Perceptions of Peri-Urban Food-Production Landscapes
The loss of productive soils and food-producing landscapes on the edges of cities is an increasing issue facing Aotearoa New Zealand. Like many countries globally,…
Video
The Food & Farming People’s Panel in Aotearoa New Zealand
Disconnected eaters and farmers under pressure. What’s happening to food & farming in Aotearoa New Zealand? To find out, a panel of everyday New Zealanders…
Journal Article
Negotiating social licence to farm at agricultural and pastoral shows in Canterbury, New Zealand
Agricultural and pastoral (A&P) shows have a long history in New Zealand, dating back to the early settler-colonial period. We approach A&P shows as places…
Technical Report
A Waka-Taurua social licence to operate framework
While not a blueprint for developing social licence to operate (SLO), the Waka-Taurua framework does serve as a guide to what information needs to be…
Summary
Consumers want NZ farmers to comply with regulations – better monitoring and transparency would help to build trust
Assurance systems such as freshwater monitoring are a cornerstone of New Zealand’s agribusiness. But these systems face growing challenges. Urban communities demand higher transparency and…
Guidance
Social Licence to Farm, and ‘Good Farming’: Public Views
This fact sheet explores the public’s perceptions of a social licence to farm and how it relates to ‘good farming’, based on 2023 survey results.…
Mangaroa Farms
A resilient community food & farming hub.
About Farming for Good
Farming for Good is about better understanding the many ways that everyday people connect to food and farming.
It's an issue that doesn't standstill. People's sense of connection to the whenua (land) and trust in their food & farming system is an ongoing negotiation. As practices, perceptions, trends, tools and crises change, so does this special relationship.
Through surveys, interviews, case studies and action pathways, the Farming for Good collection explores five perspectives on building trust and connection in food and farming.
Drawing from research conducted during 2022 and 2023 exploring the social licence of farming, the collection is published at a time of heightened interest in where our food & fibre starts. We're seeing increasing public scrutiny of the environmental impacts of production, new government regulations, food accessibility issues, extreme weather events and more. The research tells us how people feel about these and other changes in their food & farming system. It shows us where trust and connection is strong, where it might be faltering and how to build it back.
Related Projects
The Farming for Good research collection includes the work of five projects supported by the Our Land and Water National Science Challenge:
This project has produced
Connecting Food Producers & Consumers
Navigating social licence to operate between farmers, agribusinesses, consumers, and citizens in Aotearoa New Zealand
This project has produced
Peri-Urban Potential
How can landscapes for both people and production prosper within peri-urban Aotearoa through innovative spatial design, reconnecting New Zealanders with whenua and food?
This project has produced
Urban-Rural Partnerships for Equal Change
Partnering for change: A shared-responsibility approach to environmental change
This project has produced
Enhancing Assurance Schemes
The role of assurance in enhancing social licence to operate
This project has produced